Download chapter 8 (+ 4 others)
Chapter 8: The Basic Formula for an Effective Service Contracting Website
Transform it from an online brochure into a customer engagement tool.
Your website is a key component of your digital wrap. The variables in the formula are:
- Content that explains to your prospects and potential employees what you offer them
- A technically modern, mobile-friendly site that your staff can easily update
- Service area reviews and check ins that stake out your geographical service area
- Helpful online reporting for customers with their account history
This chapter of The Digital Wrap introduces methods by which service contractors can move elements of their sales, marketing and customer service to their websites. Moving beyond the concept of the website as a static billboard and instead embracing it as a dynamic extension of the services you provide increases the value of your business.
In Addition, Get Free Access to These Other Great Chapters: